The NQSC offers a premier setting for studying communication and experience management, with top-notch facilities and production equipment. Established in 2008, it moved into a 60,000 square-foot building in 2009, continuously updating its equipment. In 2019, two new spaces were added: the Kimsey Game and Interactive Media Lab, which includes an Esports arena, design/makerspace, and game lab, and the BEACON Lab, focused on biometric evaluation, analytics, cognitive observation, and neuromarketing for marketing and strategic communication students.
Welcome Home
The Princeton Review recognized the NQSC as a top program for communication professionals. Our faculty combine traditional liberal arts education with professional application. We have created curriculum and experiential opportunities to provide students the life skills to become leaders and engaged citizens.
HPU’s liberal arts education is vital to our students’ success because, in the communication discipline, we tell stories. Stories connect us and that connection requires a vocabulary to give voice to others’ stories. To develop this vocabulary, we need to explore the history and literature of different groups and different times. We need to know about science and music, business and art. This vocabulary is enhanced by studying different academic traditions, which allows us to talk to people of different backgrounds and different perspectives. We provide students the tools to use this vocabulary to communicate clearly with others, an essential requirement for most employers.
The NQSC prepares students to be better communicators and citizens in an interconnected world. With our emphasis on technology, media, written and spoken communication as well as our attention to real-world applications, we equip students with the life skills that help them achieve extraordinary goals and interact with people across the globe.
HPU’s liberal arts education is vital to our students’ success because, in the communication discipline, we tell stories. Stories connect us and that connection requires a vocabulary to give voice to others’ stories. To develop this vocabulary, we need to explore the history and literature of different groups and different times. We need to know about science and music, business and art. This vocabulary is enhanced by studying different academic traditions, which allows us to talk to people of different backgrounds and different perspectives. We provide students the tools to use this vocabulary to communicate clearly with others, an essential requirement for most employers.
The NQSC prepares students to be better communicators and citizens in an interconnected world. With our emphasis on technology, media, written and spoken communication as well as our attention to real-world applications, we equip students with the life skills that help them achieve extraordinary goals and interact with people across the globe.
99%
Placement Rate
17:0
Student-Teacher Ratio
#1
Best Regional Colleges in the South by U.S. News World Report
Vision
The vision of the Nido R. Qubein School of Communication is to be a respected program within our peer group for encouraging and demonstrating intellectual curiosity, creativity, and professional competence.
Mission
The Nido Qubein School of Communication balances theory and application courses in a multidisciplinary environment, enabling students and faculty to think, speak, write and produce strategic messages about a broad range of ideas and issues. The School is committed to:
- collaboration between students and faculty in and out of the classroom;
- independent thought and critical thinking that produces ethically aware, historically informed, and socially engaged citizens prepared for leadership in the global community;
- team-based learning experiences;
- a universal right to creative expression.
Professional Values and Competencies
CORE VALUES…The essential and enduring beliefs we uphold over time. Core values enable us to retain our unique character and value as we embrace the changing dynamics of the global economy.
CORE COMPETENCIES…A unique combination of human skills, knowledge, and technology that provides value and results to the user. Enhancing our core competencies key to sustaining a competitive and differential advantage in the marketplace.
WE VALUE…
Expression – Appreciating the principles and constraints on the exercise of free expression in a democratic society
Integrity – Maintaining a commitment to honesty, accountability, and professional ethics
Excellence – Performing high-quality work in a capable, efficient, and appropriate manner
Accuracy – Communicating fairly, without distortions or conflicts of interest, and in recognition of subjectivities
Curiosity – Acquiring new skills and knowledge and continuously pursuing education and innovation
Awareness – Understanding the history, role, context and reality of the process of communication
WE EMPHASIZE…
Analytical thinking – Extracting from various areas the knowledge required to formulate realistic responses to complex problems
Communication skills – Developing the ability to present, listen to, and exchange written, oral, aural, and visual information in forms appropriate for the audience, purpose, and context
Interpretation of converging information – Linking data, knowledge, and insight for strategic decision-making and presentation of information through media
Technological development – Using technology in ways that add value to the communication professions
Integration of theory and practice – Understanding how communication theory informs both research and best practices
About The Nido R. Qubein School of Communication
Contact Undergraduate Admissions
One University Parkway High Point, NC 27268
Daily from 8:30am — 5:00pm.
Frequently Asked Questions
The NQSC offers seven undergraduate Bachelor of Arts majors: Advertising, Public Relations, Strategic Communication, Game Design, Journalism, Media Production, Social Media and Digital Communication, Sport Management, and Sports Media. The school also offers a graduate Master of Arts in Communication and Business Leadership (MA-CBL) program.
The Nido R. Qubein School of Communication reports a 99% placement rate for its graduates. HPU is also ranked #1 among Best Regional Colleges in the South by U.S. News & World Report.
The NQSC occupies a 60,000 square-foot building with continuously updated equipment. Key facilities include the BEACON Lab for biometric evaluation, analytics, cognitive observation, and neuromarketing; the Kimsey Game and Interactive Media Lab with an Esports arena, design/makerspace, and game lab; a news studio and control room; podcast studio; screening room; computer labs; and the Qubein Library.
The Communication Fellows Program provides students with a $3,000 renewable annual scholarship and specialized mentorship across three tracks: Media Fellows, Sport Fellows, and Publicity and Event Fellows. Fellows work on creative and research projects, travel to examine industry trends, and receive extra professional development training. The application deadline is January 15 for priority applicants and March 1 for all others.
The NQSC offers eight minors: Game Design, Journalism, Media Production, Popular Culture Studies, Social Media and Digital Communication, Sport Management, Sports Media, and Strategic Communication. These minors allow students from any major to complement their studies with communication skills.
Dr. Nahed Eltantawy serves as Dean and Professor of Journalism at the Nido R. Qubein School of Communication. A Fulbright Scholar and Fulbright Specialist, Dr. Eltantawy holds a PhD in Public Communication from Georgia State University and BA and MA degrees from the American University in Cairo. Her research focuses on women and gender studies, media representation, social media activism, and critical cultural studies.
HPU Qubein School of Communication graduates land roles as producers and production assistants in broadcast television, digital media, and sports entertainment. The work involves managing production schedules, coordinating on-air talent, and overseeing content delivery across platforms. HPU alumni have secured placements at major broadcast and entertainment operations, including NBCUniversal and Disney. Entry-level salaries start at Bachelor’s $58,540+ (methodology).
U.S. Bureau of Labor Statistics, Producers and Directors (SOC 27-2012)